Bozoma Saint John is a force to be reckoned with in the world of marketing and branding. Known for her vibrant personality, bold style, and fearless approach to business, she has shattered glass ceilings and redefined what it means to be a leader.
Born in Connecticut and raised in Ghana and Colorado, Saint John brings a unique cultural perspective to her work. She earned her degree in African-American Studies and English from Wesleyan University, laying the groundwork for a career built on storytelling and connecting with diverse audiences.
Her career skyrocketed when she led PepsiCo’s music and entertainment marketing, crafting iconic campaigns like Beyoncé’s Pepsi Super Bowl halftime show. Her dynamic work caught the eye of Apple, where she became the first Black woman to join the executive team. She gained widespread recognition for her electric presentation at Apple’s Worldwide Developers Conference (WWDC) in 2016, showcasing Apple Music with authenticity and flair.
Saint John went on to serve as Chief Brand Officer at Uber and later became Global Chief Marketing Officer at Netflix, making history as the streaming giant's first CMO of color. Throughout her career, she has emphasized the importance of showing up as her true self, advocating for diversity and inclusion, and championing Black women in the corporate world.
She published her memoir, “The Urgent Life,” where she opens up about personal loss, resilience, and finding joy in the midst of hardship. Her story is not just about professional success but also about perseverance and living life to the fullest.